eBooks

Onboard eBooks provide practical, valuable advice and step-by-step guidance in using technology to improve business results.


 
 
 

STOP BUYING LEADS

Many real estate professionals augment their digital marketing strategy by purchasing leads.  In this eBook, learn how to stop the cycle and generate your own quality leads in real estate.  Take back the control of your sales cycle.  

"Stop Buying Leads" illustrates the philosophy that too many real estate companies invest in attracting visitors to their social media pages or websites but then end up buying those leads back from a national portal once that visitor is ready to transact.

Published Spring 2017

Published Spring 2017

 

5 WAYS TO IMPROVE DIGITAL CONVERSION RATES

The typical real estate website converts 1% of visitors to leads.  This exclusive ebook describes five easy ways to improve that key metric.

This exclusive ebook will explain five easy ways to improve your conversion rates. It is full of helpful information specific to real estate that will benefit any professional using digital marketing to generate leads for your business. 

 
Published Spring 2017

Published Spring 2017

 

BETTER LEADS FROM FACEBOOK

This exclusive ebook reviews, step-by-step,  the 10 things we did to generate over 8,000 qualified real estate leads in three months from Facebook. 

In 2016. 91% of real estate professionals used Facebook to promote their business.  Facebook is becoming a huge marketing tactic in real estate, but understanding the best way to produce quality leads can be confusing.  In this eBook, we break down the 10 things we have found effective when advertising on Facebook, even including some mistakes we made along the way.  

 
Published Winter 2017

Published Winter 2017

 

ARTIFICIAL INTELLIGENCE IN REAL ESTATE

Read this exclusive ebook where we look at real estate technology today and the impact AI will have on its future.  We review tactics like real estate portals, AVMs and lead nurturing and explore how they will change with the introduction of AI.  

This ebook looks at how Artificial Intelligence will change the real estate landscape and interactions between agents and home buyers and sellers.  Specifically, we review tactics like real estate portals, lead nurturing systems and AVMs and explore how these key components will change with the introduction of AI.  

 
Published Fall 2016

Published Fall 2016

 

4 WAYS TO GET MORE FROM TECHNOLOGY

Read this exclusive ebook and learn four ways real estate owners can get more from their technology investments. 

Real estate owners are bombarded with opportunities to incorporate more and more technology into their businesses.  Everything from
systems that help automate tasks to platforms that filter leads, all promise to make your brokerage more efficient and profitable.  The question many owners are now asking is what types of technology are truly neccessary for their business. In this exclusive ebook, we break down four ways to measure your technology platforms so you spend your resources and energy on technology that yields revenue for your real estate company and avoid those that don't.  

 

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