Weekly Roundup


This week there have been a few conversations on recent technology that features our client's new ventures and exciting collaborations. Here are a few highlights (via Inman):

Market Leader has been getting lots of kudos around for their release of Market Insider, powered with our data sets, yesterday:

"Real estate marketing and technology company Market Leader has added local market data to its software platform, the company announced today. Through a "Market Insider" tab, the company offers customized reports of housing market statistics and demographic trends in a local area. The data can be viewed on an agent's website or sent via a monthly email newsletter. The product is free to "qualified existing Market Leader customers" and new customers who subscribe to Market Leader's platform by Sept. 30."

Coldwell Banker now has new search features, along with our Lifestyle Search, on their website:

"In a separate announcement, global franchise company Coldwell Banker Real Estate LLC announced the relaunch of its "Properties" real estate search section at ColdwellBanker.com to provide more than a dozen ways to search for properties and gather information about homes and communities."

Better Homes and Gardens Real Estate, whom celebrated it's third anniversary last week, has launched a program to focus on luxury real estate market:

"Realogy subsidiary Better Homes and Gardens Real Estate has launched a program that focuses on the luxury home market, the franchise network announced Monday. The network also rolled out programs focusing on city-center listings (Better Homes and Gardens Real Estate Urban Properties), and commercial listings (BHGRE Commercial) in the spring. Distinctive Collection will feature properties with a listing price of at least $750,000 or those priced in the top 10 percent in their respective local markets."

Corcoran released it's first Android App on Amazon:

"New York City-based real estate brokerage The Corcoran Group has released the first real estate application in Amazon.com's new Android app store, the brokerage announced. The app includes the ability to search homes for sale or rent in New York City, the Hamptons and South Florida.

Users can filter listings by price range, bedrooms, bathrooms and keywords; see property details and full-screen photos; and contact an agent directly from the app."

MRED partners with REALM for online advertising:

"Midwest Real Estate Data, a Chicago-area multiple listing service, has entered into an agreement with the Real Estate and Living Media Network (REALM), an online advertising service operated by LPS (Lender Processing Services) Real Estate Group. Under the agreement, REALM will deliver "highly targeted advertising to both real estate consumers and professionals across the entire spectrum of MRED online channels, including its MLS system and consumer-facing website, according to a July 28 announcement.

With the MRED announcement, REALM's advertising services will reach about 10 million users in the real estate category. In May, Inman News and REALM announced a content and advertising agreement."

Image Credit: Jon S on Flickr.com