In the Wake of the NAR Policy Changes


Twelve years ago Jonathan Bednarsh and I founded Onboard to fulfill a need in the real estate market. We wanted to create a company that delivered the best local data on home sales, communities, schools, and neighborhoods with trust and transparency so our clients could create truly innovative online experiences. Since 2002, we’ve worked nonstop to realize this vision. Our partners have not disappointed. From AllState to Chase’s award winning app to  M2  and most recently Coldwell Banker’s new site– our clients continue to blow us away with their innovation and creativity. We have been honored to work with some of the best in the industry, and they have forced us to keep up and to constantly improve.

Through the years, we’ve continually expanded the breadth of our local data platform, being the first to market with a Listings API and consistently expanding data sets like our Neighborhood Boundaries and School Attendance Zones. In fact, when I take a step back and look at all we offer today, it makes me realize how much our partners have pushed to make us a better company. Among other things, today Onboard offers:

Community Data School Data Points of Interest
Neighborhood Data Home Sales Transactions Automated Valuation Model
Enhanced IDX Listings Listings Search Engine API Local Content API
Property Listings API Lifestyle Search Engine API Market Information
Property Information School Attendance Zones IDX Feed with 100+ MLSs
Neighborhood Boundaries Home Sales Trends Lifestyle Information


Real estate customers continue to grow more sophisticated and demand better, more thorough online experiences. We realized a few years ago that we wanted to be included in the conversation. We wanted to move beyond reacting to market trends and be part of the solution in advancing real estate technology to the next level. So in 2012, the Real Estate Standards Organization (RESO) appointed our Chief Product Officer, Scott Petronis, as Chair of the Transport Workgroup. For two years, Scott has worked within RESO to establish standards that would make real estate data more industry-friendly and consumer-focused.

This Monday, the hard work of Scott and his fellow RESO members paid off.  Major policy changes were passed at the National Association of REALTORS conference in New Orleans. As Onboard advances our technology to offer features like real-time listings data, APIs with national coverage of over 100 MLSs, and data feeds that comply with RESO standards through our platform, we are elated to be in lockstep with these industry trends. And we’re not done. We have some exciting announcements next year that will take everything we’ve built since 2002 to the next level, using technology to elevate the transparency and trust we set out to create in really exciting ways.

Our technology was never built in a vacuum. After years of being an active partner in the real estate technology space, it makes sense that our recent advancements coincide with the guidelines passed this week. It’s still exciting to see.

While we have kept a disciplined focus on the Real Estate markets, we are realizing more and more how our platform can bring value beyond real estate. Some accidents create the best opportunities. It’s a very exciting time for us right now, and we are certainly grateful for that.

For 12 years, Onboard has been honored to be more than just a vendor in this space. We’ve strived to be a partner and a participant. Today, we’re thrilled to be part of the solution. Personally I still love to coming to work every day with an amazing group of professionals that comprise the OBI family.

We wish you all a peaceful holiday season. You might need it, because 2015 is going to be quite a year….for all of us.