We often get questions from individual agents looking to utilize our products to differentiate their websites in their respective marketplaces. Since our traditional solutions aren't designed for individual agents, we decided to fill this need by launching our Value Added Reseller program to give agents the benefit of our content in various flavors. We package our neighborhood and home information for web developers who use their design and programming expertise to mold the data into innovative implementations that enhance user experience. Real Estate Webmasters is a partner that does just that. REW takes our data and adds design, programming, and SEO expertise to deliver customized, cutting edge real estate websites. They allow their agents to sell based on clients' lifestyle needs as well as extremely high-quality listing content (from both informational and visual standpoints). The neighborhood plugins REW mixes in to their offerings allows agents to display the same leading content used by the nation's top brokerages.
The latest buzz at REW and in the agent community is about the new REW IDX 3.0 product. (See a live demo here.) This iFrameable IDX solution works with any website. It includes full lead management and IDX builder technology for customization.
REW IDX 3.0 is in beta and there are still a few more days to be a part of the testing group. Anyone (on an REW-approved MLS board) who signs up in January will have access to the product for 3 months. Those who are part of this group will save on a setup fee (normally $499) and will only have to pay for monthly features.
Morgan Carey's REW blog walks you through features to pay attention to. Here are a couple of the things that make 3.0 unique in this space:
- Polygonal parameter searches: so the user can draw their own ideal neighborhood
- Spherical/dragable radius searches
- Custom IDX search builder
- Schools and amenities overlay
- New map search results pagination
The REW team believes that agents are experts in his or her markets, thus giving them back-end controls to customize their display.
You can see the full integration of Onboard's content in the map-based amenities data as well as the "get local" tab for detailed listings.)
For any agents out there who are looking to be a part of this testing group, click here to get in before the month ends.