Century 21 sells the Breaking Bad estate


The home of Heisenberg, sold through Century 21 Do you know your chemistry? Are you a high school teacher? Do you enjoy cooking? If so, Century 21 has the perfect house for you.

To explain, the big hype of the past few weeks has clearly been the build up to the series finale of Breaking Bad. The uproar of attention Breaking Bad has received, through both its astonishingly high ratings and prevalent attention on social media, has caused several brands and companies to ride the Breaking Bad coattails into the limelight, often resulting in awkward situations.

Century 21 chimed into the big fuss by listing Walter White’s very own home on the Albuquerque market. Listed at $150,000, the house is described as “fit for a king” while boasting three bedrooms, two bathrooms, and even a secret crawl space. The full text is as follows:

"3BR/2BA Albuquerque ranch is fit for a king. In-ground pool with lovely patio, perfect for grilling with family. Two-car garage for a Pontiac Aztek, Chrysler 300 or both. Water heater replaced in 2009. Secret crawl space great fun for kids. Near airport. Great local schools with dedicated teachers who take an interest in students. World-class local hospitals. Perfect for outdoorsmen, with first-rate area camping and RV spots. MOTIVATED SELLER. MUST BE OUT BY SUNDAY, 10:15 PM. MAKE AN OFFER TODAY."

At Onboard Informatics, we continuously assist our clients in generating quality content that raises traffic, engages, and converts leads. With this slightly tempting house listing, Century 21 has admirably integrated a timely estate into their marketing stream, generating publicity, traffic, and engagement in an effortless way.

Image Credit: Wikimedia Commons

UPDATE: On an unfortunate note, the original Craigslist ad has been flagged for removal.